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Friday, 8-Nov-2013 01:52 Email | Share | Bookmark
Storyful Verifies Social Media Video From Syria

MTV EMAs: Viacom, Twitter Sign up Cosmetics Firm for European Social Media Video Ad Campaign

Covering Syria is also exceedingly risky. Fifty-two journalists have died covering the fighting (two succumbed to their wounds after they left the country) since the beginning of 2012, according to the Committee economy to Protect Journalists. CPJ ranks Syria as the most dangerous country in the world for reporters this year and last. On-the-scene video shot by citizen journalists and shared on social media has risen to the fore in recent years, and has played an important role in news coverage as the Arab Spring stretched into summer and fall. But, given the paucity of traditional journalists on the scene, rarely if ever has it been more critical than during the bloody combat between the forces of Bashar Assad and an array of insurgents determined to overthrow him. However, citizen-shot video is not without pitfalls. How do you know it's the real deal? <br>visit

Employees should give credit to people who retweet their messages, while avoiding too much marketing hype, which will turn off followers. "Don't make a professional account too personal, but don't lack personal touch either," the policy says. On Facebook, employees should visit other Xerox pages regularly and engage with the content. "By commenting or clicking 'like' on postings, your friends see your activity in their newsfeeds and, as a result, may become a fan of other Xerox-related pages," the policy says. When shooting video for YouTube, employees shouldn't post personal information about themselves or others. <br>visit

Social Media All-Stars Share Their Disney Side At Fan-Filled Disneyland World Premiere

LONDON Viacom's Viacom International Media Networks unit and Twitter have reached an agreement with cosmetics company Cosnova that they said will make it the first firm to launch a social video advertising campaign via the tech firm's Twitter Amplify platform on a pan-European basis. The deal, part of a broader sponsorship package, will kick off with Viacom's MTV European Music Awards in Amsterdam this weekend. Financial terms of the two-year deal weren't disclosed. our editor recommends The EMAs will air on MTV channels around the world from Amsterdams Ziggo Dome on Sunday night. Essence will deliver "shareable branded video content" leading up to and during the awards show, including real-time highlights from the show and its most buzzworthy performances, backstage moments, red carpet interviews andMTV Newsreports, according to the partners. The 2012 EMAs in Frankfurt drew 5.7 million tweets.MTV has a combined total of 27 million followers across its global Twitter accounts. Miley Cyrus and Robin Thicke will share the stage again at Sunday's MTV EMAs. Bruno Mars, Katy Perry and The Killers are also among the performers at the show, which will be hosted by Redfoo. Viacom International Media Networks and Twitter recently announced an international partnership for Twitter Amplify that kicks off with the EMAs. <br>visit

How Xerox's social media policy helps employees become better social networkers

"Everyone has a Disney Side that more fun-loving, adventurous side that comes out to play at a Disney theme park," said Leslie Ferraro, executive vice president of global marketing. "We invited these Internet artists to express their Disney Side, and they delivered with creativity, humor and real passion for our parks." In the past, Disney Parks has worked with renowned film directors, world-famous photographers and popular musicians in marketing campaigns. This year, Ferraro said, the theme parks chose a different path. "Disney Parks fans are so active on nearly every social channel," she said. "We wanted to inspire some of the Internet's most popular creators to produce content that reaches Disney Parks fans on their favorite online platform whether it's YouTube, Vine, Instagram or Pinterest." Today's premiere content, searchable using the hashtag #DisneySide, will be featured on the Disney Parks Blog (, the Disney Parks YouTube channel (, Facebook pages and at . More videos and photos will be released during the coming months. As part of the day's events, the 25 Social Media All-Stars joined Mickey, Donald and the gang at Disneyland Park for the ultimate "selfies" shot in front of Sleeping Beauty Castle. The image was captured by park guests to create what may be the most "Instagrammed" moment at the No. <br>visit

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